Typography and Letterforms
Brian Roettinger
DESMA 25, Fall 2010
M/W 2-5, Lab 4220
Course Description

Discovering typography and exploring it, by following a step-by-step process of complexities. Being able to make clear choices and visualizing the process as a final presentation in a book. learning to work with InDesign primarily in combination with other adobe software programs. at the end of the course the student should be able to work with the software and has gained basic knowledge about (the use of) typography, being able to set up a grid, make perfect column setting, understand visual editing and the esthetics of typography.

Fahrenheit 451 is a dystopian novel by ray Bradbury which was first published in a shorter form as "the fireman" (galaxy science fiction, Vol. 1 No. 5, february 1951). the short novel presents a future american society in which the masses are hedonistic and critical thought through reading is outlawed. In Fahrenheit 451, firemen don't put out fires—they start them in order to burn books. Bradbury's vividly painted society holds up the appearance of happiness as the highest goal—a place where trivial information is good, and knowledge and ideas are bad. fire Captain Beatty explains it this way, "give the people contests they win by remembering the words to more popular songs.... Don't give them slippery stuff like philosophy or sociology to tie things up with. that way lies melancholy." the novel is a critique of what Bradbury saw as issues in american society of the era.

8 assignments will be handed out (and a few exercises), from simple to more complex levels. the student will make 10 designs every week. Wednesdays are used for class reviews, practical exercises on software and information on book typography. two sessions on book-binding will be included in this class.