Network Media – Syllabus

Network Media (DESMA 161)
UCLA Department of Design Media Arts
Winter 2013

Professor: Jürg Lehni (office hour: Monday, 2:00 PM - 3:00 PM)
TA: Refik Anadol (office hour: TBD)

Monday & Wednesday, 9:00 AM - 11:50 AM
Broad Art Center, 4220


This course introduces students to the World Wide Web as a medium. Originating from efforts to create a standardized, world-wide storage and retrieval system for information, once established, the WWW evolved into a broadcast media, a shopping mall, a communication platform, and an environment for personal expression. While a wide range of workshops dealing with web technologies is offered, the class also focuses on conceptual and aesthetic aspects of working with the web. Creative projects and exercises will be developed throughout the course by applying the various skills acquired in class in the service of perception and communication.

Web technologies are constantly and rapidly changing. By focusing on the core concepts behind those technologies, the acquired skills working with HTML, CSS, and JavaScript will be transferable to future contexts.

The course aims at developing the vocabulary necessary to speak to developers, to present and discuss Web projects, and to pursue individual research. During the quarter, students will complete a series of exercises, will analyze and discuss Web projects, and present a research report.


All exercises must be completed in order to pass the course. Late assignments will reduce the assignment’s grade by one unit (A -> A-) each day. Exercises are only considered as complete when they are accessible from the course website.

More than two absences without the instructor’s permission, before the class meetings, will decrease your overall grade by one letter grade for each additional missed class. Three times running late will be considered as one unexcused absence.


50% – Projects
20% – Writing
10% – Presentation
20% – Participation and Attendance

Required Reading / Viewing

Recommended Reading